Case Study: Subscription Administration

Client: Leading Dutch Publishing Company

About the client: A publisher of the largest Dutch weekly magazine, and a bi-weekly TV/radio magazine for satellite/dish subscribers, which has a print circulation of 1.1 million copies and an overall reach of 3 million people.

Issue:
After realizing the need to scale and streamline its back-end subscription processes, the publisher required full, or partial outsourcing of its mail processing, and data-entry activities related to administration.

Solution:
DDC Europe custom-designed a hybrid, near-shore solution with multimedia response handling, sorting and batching of all subscription related documents, along with offshore production of its data entry activities. With little set up time needed for production, DDC Europe was already processing batches of information within a month of negotiations.

Benefits:

  • 99% increase in quality of subscription administration
  • Over 80% in cost reduction and significant increase in labor-elasticity, with highly qualified staff.
  • Increased accuracy of data and high quality assurances that continuously meet, and exceed Dutch reference standards.

The Client Said:
“Our collaboration with DDC Europe is better described as a partnership. Since we started using DDC, we have seen noteworthy cost reductions and consistent high quality administration. Most importantly, performance has even outperformed expectations.”

Let's get started. Contact a representative of The DDC Group today.